About the film: Our upstairs neighbours were the inspiration for this film: too cool for skool and masks, they managed to bring the virus into the building, making our stairwell a Covid-19 hotspot, and being sure to infect the apartment below for good measure. Yay! Good job guys! Exactly how hard is it to wear a mask, one wonders... While contemplating how to instigate behavioural changes, I was reminded of crazy mind control experiments of the 60's and, of course, Pavlov's dog. Put that in the mix with 'Boris says put your hand on your head... go to work, don't go to work, stand on one leg, eat your bicycle...' and, well, you get the idea.